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Poetry 2012

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Poetry on the Road

Medium: Print
Year: 2012
Client: Poetry on the Road
Team: Friederike Lambers, Boris Müller, Florian Pfeffer
Poetry on the Road is an international literature festival which is held every year in Bremen, Germany. Since 2002 I am commisioned to design a visual theme for the festival. While the theme itself is changing, the underlying idea for the visuals is always the same: All graphics are generated by a computer program that turns texts into images. So every image is the direct representation of a specific text. The design and the development process are a collaboration with the design agency jung und pfeffer. (Now one/one)

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In 2012, I tried to create a visual simplicity that focuses on the the »density« of poems. The fundamental principle is again a particle system. Every word is represented as a particle, while certain properties apply forces to the overall system. A sequence of words is considered a chain of springs that tries to sustain its shape. Then other forces are applied - the same words drift to each other, for example.

If you place all poems on one page, you get a complex and dynamic system of physical forces.

The resulting system is - obviously - visualized as a voronoi diagram. It shows different states and the dynamics of the system.

The visual is pure line art. I was interested in moving away from a digital printing process - and the simplicity of the visual enabled me to facilitate vintage printing techniques. I wanted to create etchings of the visuals.

I got in touch with Detlef Jäger who now runs the print workshop founded by Willi Jesse. Together, we created a small print run of the visuals for Poetry on the Road 2012. Below, you can see a few impressions from the process in the workshop.

{Detail from the poster.}
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Impressum